GTM engineering by Saksham Chaturvedi
I build the systems GTM teams run their outbound on.
Gritelos is a public notebook and portfolio for the practical work behind revenue systems: outbound infrastructure, CRM and RevOps automation, and AI-assisted workflows that operators can actually run.
A typical GTM system
Accounts
ICP lists and source data
Enrich
Validation and field mapping
Sequence
Email, LinkedIn, CRM tasks
Learn
Replies and booked calls
Systems, not slideware
Outbound infrastructure
Multi-channel outbound system for an executive search firm
A working email and LinkedIn pipeline for reaching founder and leadership candidates across India and the Middle East.
~500 leads processed through a coordinated email and LinkedIn workflow
CRM and workflow automation
RevOps automation foundation for service teams
A practical operating layer for keeping CRM records, handoffs, and follow-up tasks clean enough for revenue teams to trust.
Cleaner handoffs between marketing, sales, and delivery workflows
Notes on GTM systems
GTM engineering
Jan 2, 2026
GTM engineering is the operating layer between strategy and revenue
Outbound, CRM automation, enrichment, and AI agents work best when they are treated as one operating system instead of disconnected tools.
Outbound
Dec 12, 2025
Outbound systems need feedback loops, not just more volume
The best outbound systems are built around learning loops: who replied, why they replied, and what should change before the next batch.
Outbound infrastructure, CRM workflows, and AI-assisted operating loops.
The offer is intentionally practical: define the workflow, wire the tools together, document the system, and keep improving it from real campaign and CRM signals.